As coronavirus infections spread, demand for oat milk is outpacing hand sanitizer
Despite the Centers for Disease Control and Prevention’s recommendation that the general public not use face masks, sales were 475% higher last week compared to a year ago
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Oat milk sales were 323% higher in late February this year compared to the same period a year ago, according to Nielsen.
MarketWatch photo illustration/iStockphoto
Hand sanitizer and face masks are high on the list of products Americans have been stocking up on amid the coronavirus outbreak, but there’s another less obvious top seller: oat milk.
Worldwide, there are 102,168 COVID-19 cases and 3,491 deaths as of Friday evening; 57,375 people worldwide have recovered, according to data published by the Johns Hopkins Whiting School of Engineering’s Center for Systems Science and Engineering. In the U.S., 14 people have died — 12 in Washington State and two in California — and there are 328 confirmed cases.
Demand for the plant-based dairy alternative surged in late February as the U.S. absorbed warnings from public health officials that the novel coronavirus COVID19 could soon disrupt their daily lives, according to new data from the market research firm Nielsen US:NLSN.
In fact, demand for oat milk is outpacing hand sanitizer In the last week of February, oat milk sales were 323% higher than the same week in 2019. Hand sanitizer sales were 313% higher than they were for the same week last year.
There is now a limited supply of hand sanitizer available online and in stores — prompting some consumers to make their own in the meantime (although the effectiveness of homemade versions is questionable)
Despite the Centers for Disease Control and Prevention’s recommendation that the general public refrain from wearing face masks, sales of face masks were 475% higher during that week than the year prior, according to Nielsen
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